Register now to attend  the exclusive unveiling of the LoyalT 2025 study results.

Led by Ad Hoc Research and presented by adviso, LoyalT is Canada’s most comprehensive study on retail loyalty programs.

8th Edition of the Study
For 8 years, LoyalT has analyzed the trends, best practices, and innovations that are shaping the loyalty industry.

A Large-Scale Study
Based on responses from 15,000 consumers across the country, this study provides a unique perspective on the evolution of loyalty in Canada.

An Edge for Decision-Makers
Discover actionable insights to optimize your loyalty strategies and stay ahead of the curve.

👉 Sign up now to receive your invitation and be among the first to access the insights from LoyalT 2025.

NEW THIS YEAR 💫

• Discover the Canadian Top 10, the Québec Top 10, and the exclusive ranking of the country’s five largest coalition programs.
• This year, we’re going beyond loyalty by integrating customer experience trends that drive retention.

With LoyalT 2025, you will be able to:

✅ Understand the impact of pricing and Canada–U.S. relations on loyalty programs

✅ Adapt your strategies to address the effects of recent economic conditions on loyalty and the search for savings

✅ Get a detailed analysis of coalition program performance: Scene+, Triangle, Air Miles, PC Optimum, and MOI

✅ Learn what Gen Z expects and how to optimize your program to better connect with them.

📆 The insights from the LoyalT study are available nowhere else—reserve your exclusive access today!